Digital Marketing Minor
The 15-credit digital marketing minor is offered for business and non-business majors by the Silberman College of Business at the Florham Campus, Madison, New Jersey, and at the Metropolitan Campus, Teaneck, New Jersey.
To have the selected minor recorded on the transcript, students must earn a cumulative grade point ratio of 2.00 or better in the minor. In general, courses that count toward the declared major do not count toward the minor.
Due to prerequisite courses, some, not all, minors are only open to students in the Silberman College of Business. Any student interested in pursuing a minor at Silberman College should contact an advisor in the Silberman Academic Advising Office.
Requirements
- MKTG2120 Principles of Marketing
- MKGT3360 Digital Marketing
- MKTG3383 Social Media Marketing
- MKTG4272 Consumer Behavior
- MKTG4499 Internship in Marketing Studies (digitally focused)
Current students should refer to their degree audit in Self-Service for the most accurate program requirements.
For more information
Contact an advisor in the Silberman Academic Advising Office
Other minors to consider:
- Accounting (business students only)
- Business Administration (for non-business students)
- Data Science (Florham only)
- Economics
- Entrepreneurship (Florham only)
- Environment of Business (for non-business students)
- Finance (business students only)
- Financial Planning and Wealth Management
- Human Resources
- Leadership
- Marketing (business students only)
- Sales
- Sustainability (Florham only)
Silberman College of Business is accredited by AACSB.